Pernod Ricard
Kaleidoscope Infusions Campaign
To promote Pernod Ricard’s white spirit portfolio, X2 created the Kaleidoscope Infusions campaign, an activation inspired by the shifting beauty of a kaleidoscope. Combining cocktail mastery with vibrant design, this was a colourful and Instagrammable campaign to create stand out in Shangri-La bars across China.
